As messaging platforms become the primary way in which we communicate, a new app hailing from India has come to the forefront: Arattai. You might find yourself wondering, “What is Arattai app?” or “Is it India’s version of WhatsApp and Telegram?”
We will discuss everything about Arattai Messenger, built to provide instant and private communication. We will also go into depth on Arattai, its features and security, and Arattai Messenger comparison with other apps.
Table Of Content
What is Arattai?
What is Arattai? The term “Arattai” comes from Tamil, meaning “conversation” or “chat.” Arattai is an Indian messaging application founded in 2021 by Zoho Corporation, an Indian technology company known for its cloud-based business software like Zoho Mail, Zoho CRM, and Zoho Workplace.
Now with Arattai, Zoho has stepped into the world of personal and professional messaging, building an alternative platform for clients who want a private, made-in-India option for messaging like WhatsApp, Telegram, Signal, and professional email.
Arattai Indian Messaging App: Story of Innovation
The concept of Zoho Arattai was developed during the pandemic period when users needed trustworthy digital communication platforms. Although WhatsApp had a very large user base, users were rightfully concerned about privacy and data sharing practices, which enabled other managed services to gain traction. Zoho, which has been trusted for its enterprise communication platform, saw an opportunity to launch an alternative.
They introduced Arattai Messenger to the market, an Indian messaging platform that emphasizes data privacy, user control, and end-to-end security. Arattai means “chat” in Tamil, but it also conveys Zoho’s ethos of “build local and serve global”. The example of the Zoho messaging application also reiterates Zoho’s past commitment to Atmanirbhar Bharat (self-reliant India), being the first indigenous player in a global tech market full of incredible foreign companies.
What is the Arattai App Used For?
If you are asking, “How is the Arattai app used?” It’s your go-to communication hub. Like WhatsApp, for example, you can:
- Send text and voice messages.
- Share photos, videos, and documents.
- Make voice and video calls.
- Create group chats for family, friends, or teams.
- You can sync across devices.
But Arattai Messenger would also go beyond basic chats. Being built by Zoho means it can eventually enable the capability to connect to Zoho’s productivity tools like Zoho Clio and Zoho Mail (eventually). It acts as a bridge between personal and professional communications.
It’s a combination of privacy and enterprise-grade technology that separates Zoho Arattai from the emerging Indian messaging app market.
Top Features of Zoho Arattai Messenger

1. Built with Privacy
User privacy is fundamental to the Zoho messaging app. Arattai follows a strict data protection policy, user data is stored safely in India, and they clearly state they will not share users’ data with advertisers.
2. Simple and Easy to Use Interface
When you launch the Arattai app for the first time, the interface feels pleasant and familiar. Zoho has kept it straightforward on purpose to ensure anyone can use it, from students to professionals.
3. Cross-Platform Usability
Arattai Messenger is compatible with Android and iOS devices. They aim to bring the application to desktop and web-based versions. It’s light, fast, and quick to respond, even on low-end smartphones.
4. HD Audio and Video Calls
You can make voice and video calls in HD quality seamlessly. Zoho Arattai is not simply a chat tool, but a holistic messaging app for individuals and businesses.
5. Group Chat and Collaboration
You can set up a large group to exchange files or updates with your community or team. The seamless group chat settings make Arattai Messenger the perfect messenger for different levels of communication.
6. No Ads, No Tracking
Unlike most messaging platforms, particularly those that specialize in advertising, Zoho Arattai is ad-free; you won’t have to deal with promotional pop-ups or hidden trackers, just easy communication.
Why Arattai Emerges as the Best Indian Messaging App?
In our modern digital ecosystem, keeping data private is a top priority. Global apps frequently store users’ data on global servers and pull from metadata for advertising purposes.
That’s where Arattai, the Indian messaging app, stands apart. Here are the reasons a lot more Indians are moving to Zoho Arattai when messaging:
- Data Sovereignty: All data is stored in India and monitored under Indian rules.
- Domestic Innovation: Built and maintained by Zoho, an Indian technology leader and trusted partner.
- No Third Party: Arattai Messenger is dedicatedly designed for messaging and communication without third-party interference.
When you ask, “What is the Arattai app?” it’s much more than a messaging app; it’s an Indian statement on digital independence.
What Sets Zoho Arattai Unique from Other Chat Apps
Zoho is far from just another startup that has launched an app. This (the platform) means Zoho Arattai has a unique advantage: it’s supported with enterprise-grade security standards.
- The Zoho messaging app is deeply integrated with productivity tools that you may already be using.
- Zoho’s private cloud hosting, ensuring that speed and reliability are never compromised.
- And importantly, Zoho Arattai is not funded by investors. It means there is no outside influence to monetize your data.
- With the growing worldwide concern about privacy and individuals being increasingly wary of their digital communications, Arattai is a welcome change.
Arattai is not just another Indian messaging app; it’s a vision of self-sufficient, safe, and culturally connected communication. With the backing of Zoho, one of India’s respected technology companies, Arattai Messenger effortlessly combines simplicity, privacy, and performance.
Arattai Meaning: Conversations Powered by Innovation
Let’s take a moment to truly appreciate the word Arattai, a simple yet profound term from Tamil. In Tamil, Arattai translates to “conversation” or “chat,” but Arattai means so much more than an exchange of words. It conveys the connection we all make by sharing stories, laughter, ideas, or emotions upon which many of our relationships simply bloom.
Choosing the word Arattai to describe its messaging app was an intentional and exceptional choice by Zoho. “Arattai” conveys a cultural identity representative of the spirit of Indian communication. It symbolizes events like families catching up, friends reflecting on the past, and colleagues collaborating on documented experiences to signify communication while embodying the warmth and togetherness Arattai signifies.
The name Arattai is simple and reflects Zoho’s philosophy of building technology that meaningfully connects people while preserving their privacy and uniqueness. It also allows us to tie the old versions with the new, such as the traditional significance of having meaningful conversations with others and the convenience of new technology while having those conversations.
Getting Started with Arattai Messenger
It’s easy and quick to get started with Arattai. You can download this messenger app from the Google Play Store and Apple App Store. After installation, sign up with your mobile number and verify your account using the OTP you’ll receive.
Now, complete your profile by adding your name and photo. You’re good to go. Start chatting, calling, or sharing files immediately with friends, family, or colleagues.
You’ll quickly see why this Zoho messaging app is so different. It’s clean, effective, and offers excellent speed and security built right here in India.
In a world of large global technology giants, Zoho Arattai is proud of India and is confident of its growing digital self-reliance. It’s more than a messaging app; it’s a self-contained communication tool that prioritizes privacy, simplicity, and trust.
With features like end-to-end encryption, ad-free experience, and reliability, Arattai gives leading messaging applications an opportunity to connect and accomplish necessary work while maintaining the Indian ethos. People can use Arattai whether it’s for personal chats among family or work chats among colleagues.
As India aspires toward a homegrown future of data sovereignty and innovation, Zoho Arattai isn’t just joining the action but leading an idea that secures trustworthy communications.
FAQs
1. Is Arattai encrypted end-to-end?
Arattai Messenger provides end-to-end encryption for both chat and voice calling, so only the sender and receiver can read or listen to the content. So, when you searched “What’s the security for the Arattai app?” you can be confident that this secure messenger provides the highest levels of data protection, like any secure messaging app in the world.
2. Where is the Arattai user data stored?
All Arattai user data is stored locally in India. The Zoho messaging app uses Zoho’s own private data centers in India and complies with Indian data protection legislation. Unlike many global apps that store users’ data on servers overseas, Zoho and Arattai store everything locally so their users can have 100% transparency and control over their digital imprint.
3. Is it possible to move your WhatsApp chats into Arattai?
At the moment, you cannot import WhatsApp Chats into Arattai directly. However, they are looking into import capabilities for backups in future updates. Regardless, Arattai Messenger facilitates an easy, fast setup process, allowing you to invite all your contacts and start chatting in minutes. If you’re looking for a privacy-first, Indian messaging app, the easy switch to Arattai Messenger is an ideal platform.
4. Does Arattai allow video conferencing like Zoom or Google Meet?
At this time, Arattai Messenger supports one-on-one and group video calling, but is not a video conferencing application to that extent, like Zoom or Google Meet. However, because Zoho has Zoho Meeting (a video conferencing service). It’s reasonable to assume that Zoho Arattai will provide similar features; therefore, a future unification of their messaging and video conferencing service is likely.


